Our Mission
We exist to transform the pallet industry through sustainable practices, proving that environmental responsibility and business success go hand in hand.
Our Mission Statement
"To lead the European pallet industry toward a fully circular economy, where every wooden pallet is reused, repaired, or responsibly recycled, minimizing waste while maximizing value for our partners and the planet."
Our Vision for 2030
We envision a European logistics sector where the lifecycle of every wooden pallet is optimized, reducing the need for new timber production and eliminating pallet waste from landfills entirely.
By 2030, we aim to process 5 million pallets annually, expand to all EU member states, and achieve zero waste across all our operations. We are not just a pallet company - we are architects of sustainable infrastructure.
Strategic Pillars
Four foundational pillars guide our mission and shape our future
Environmental Stewardship
Every business decision is evaluated through an environmental lens. We continuously reduce our carbon footprint, minimize waste, and protect natural resources. Our operations are designed to leave a positive impact on the planet.
Circular Economy Leadership
We champion the principles of circular economy, keeping materials in use for as long as possible. Through innovative repair techniques and creative recycling solutions, we ensure pallets deliver maximum value throughout their lifecycle.
Partner Success
Our partners success is our success. We work closely with businesses of all sizes to develop customized pallet programs that reduce costs, improve efficiency, and help them achieve their own sustainability goals.
Innovation & Excellence
We invest in research and technology to improve our processes, develop new solutions, and stay ahead of industry trends. Our commitment to excellence drives continuous improvement in quality and efficiency.
Mission in Action
Real impact through measurable results
Of pallets we handle are repaired and returned to circulation
Of damaged wood is recycled into valuable products
Annual carbon emissions prevented through recycling